Underdays
When two ex-Farfetch colleagues bonded over their dissatisfaction with the lingerie industry, particularly uncomfortable pants, they decided to make a change. In 2019, Underdays was born out of hundreds of interviews and surveys with women about their needs and desires for everyday wear.
A Focused Approach to Knickers
Underdays has kept things simple by starting with just briefs, but every pair is designed with a purpose. Whether you need day-to-night and workout thongs, alluring mesh looks, special occasion knickers, or everyday styles designed to keep you feeling fresh for 10 hours straight, it has you covered.
Personalized Lingerie Experience
If you’re unsure about which pair to buy, The brand offers a quiz to help you find the perfect pair tailored to your needs. This personalized approach ensures that every customer finds the ideal knickers for their lifestyle.
My Experience with Underdays
Having tried Underdays, I can attest to the brand’s commitment to comfort and functionality. The variety of styles and the quality of the materials make them my go-to choice for everyday knickers.
A Focused Approach to Knickers
- Day-to-night and workout thongs
- Alluring mesh looks
- Special occasion knickers
- Everyday styles for 10-hour freshness
Personalized Lingerie Experience
- Brand quiz for personalized selection
- Tailored recommendations
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